Get a chance to win a trip to Vegas by joining Axe Gold Pass Challenge!
Prize
- Trip to Vegas with two (2) of your friends in November. (Note:In the event that your Visa is denied, you will go on a trip to Macau instead.
- 2014 brand new Volkswagen Beetle
- One-year lease in a condominium of your choice in the Fort
How to Win
- Log on to and like Axe Philippines Facebook fanpage. Register through the Gold Pass tab using the link below
- Upon registration, enter the manufacturing code found at the bottom of the product
- Competition Process
- Recruitment
- Get all your Facebook friends to vote for your entry
- The top 400 with the most votes by end of the Recruitment phase will qualify for the next phase
- Elimination
- The top 400 finalists will go through a video interview held in a mall (venue TBA), hosted by the Gold Council and attended by BFAD representatives. From there, the Top 5 finalists will be shortlisted
- The Gold Pass Challenge (one-day event)
- The top 5 will be monitored by hidden cameras during the challenges
- Boys Night Out (Sam YG, Tony Toni, Slick Rick) will serve as the main panel who will be in a room monitoring these videos and giving their feedback and comments as the day progresses
- Footage of these films will be released to be used as hype prior to the Final Challenge
- Final Challenge
- A special event will be held wherein you will be tasked to bring in guests to the event and will be assigned a hashtag. (ex: #AxeGoldPass #TeamNico)
- You will be judged based on the amount of guests you are able to bring to the event, monitored by the guest list and the hashtags
- List of Essay Questions (not all will be asked)
- What makes you an Axe Gold Man?
- Describe your ideal bachelor pad
- What would you do on a trip to Las Vegas with your friends?
- You’re on a hot date, with our Axe Resident hottie and your new 2014 Volkswagen Beetle. Where you would take her?
- Describe your go to staple date outfit
- What’s the best way to impress a girl?
- Judging Criteria
- Elimination Round
- 45% Video
- 45% Essay Questions
- 10% Online Votes
- Gold Pass Challenge
- 40% Final Challenge
- 20% Gold Man’s Moves with KC
- 20% Gold Man’s Style with Luis
- 20% Gold Man’s Girl with Solenn
- Final Challenge
- 60% Total Gold Pass Day 1 Score
- 20% Culminating night: most number of guests invited
- 20% Culminating night: most number of hashtag uses
- Keep the receipt of the Axe Gold Temptation. You will need to present it when you win
Promo Period
Not specified.
More details at www.facebook.com/axephilippines
